Tely Health for dermatology practices

Dermatology marketing that fills your clinic and cosmetic schedule

We build your dermatology website, get you found on Google, Maps and ChatGPT for medical and cosmetic care, answer every call and chat, check insurance and book the visit.

15 min · no commitment · HIPAA-compliant

Trusted by hundreds of
healthcare practices:

Where your patients look

Where dermatology patients look, and where you lose them

Dermatology patients come in two kinds: someone worried about a mole who needs a medical visit soon, and a cosmetic patient comparing Botox and laser providers. Both get frustrated fast by long waits and jammed phones.

They search Google and Maps

  • “dermatologist near me accepting new patients”
  • “skin cancer screening near me”
  • “acne dermatologist”
  • “Botox dermatologist”

Where you lose themLong waits push patients to whoever shows open slots. If your site says nothing about availability, they keep scrolling.

They ask ChatGPT

  • “Is this mole something I should get checked soon?”
  • “Which dermatologist near me does Mohs surgery?”
  • “What is the best treatment for adult acne?”

Where you lose themChatGPT recommends dermatologists for specific conditions. A page per condition and per provider is how you get named.

They call or message you

  • “How long is the wait for a new patient?”
  • “Do you take my insurance?”
  • “Can I book a cosmetic consult?”

Where you lose themPhones jam at 8 am. Patients who can’t get through book with the next practice on the list.

WHAT WE DO

One team gets dermatology patients to find you, answers them and books them

01 · Get found

Be found for skin conditions and cosmetic care

We build a site with pages for acne, eczema, psoriasis, skin cancer screening and Mohs, plus cosmetic treatments and each provider. Local SEO and ChatGPT visibility cover condition questions, and ads promote cosmetic services or new provider openings where you want volume.

Auto
ChatGPT

https://lone-star-dermatology.com/ +1
Lone Star Dermatology

Priya Nadkarni, MD

Board-Certified Dermatologist

Mohs & Skin Cancer
Example

02 · Answer every patient

Route medical and cosmetic callers differently

The AI front desk asks whether the visit is medical or cosmetic. Medical callers get insurance checked and the earliest suitable slot, including cancellations. Cosmetic callers hear how consults work. A changing or bleeding mole, or any concern your team flags, goes to clinical staff the same day.

Answer a call
I have a suspicious mole. Can I get a skin-cancer screening this week?

Your appointment is booked

You're all set with Priya Nadkarni, MD

12 June | 12:00 PM

Skin-Cancer Screening

Add to calendar
Example

03 · Fill your schedule

Fill clinic slots and the cosmetic book

Visits land in your EHR with insurance verified and intake done. Cosmetic patients are reminded about follow-up treatments, and annual skin check patients get a recall message when they are due.

Your EHR
Tely AI booked an appointment13:56
12 June | 12:00 PM
New patient
Details
Example
Dermatology marketing

Two practices in one: medical and cosmetic dermatology

Insurance-based clinic visits and cash-pay cosmetic care need different marketing.

Insurance on one side, cash on the other

Medical visits depend on plan and referral rules, while cosmetic treatments are self-pay. Pages, ads and phone scripts should keep the two paths separate so a cosmetic patient is not asked for a referral and a medical patient is not sent to a price list.

Wait times decide where patients go

New patient waits in dermatology can run weeks. Patients book whoever shows the soonest opening. Filling cancellations quickly and showing availability for newer providers wins patients who would otherwise go elsewhere.

Referrals from primary care

Many medical patients arrive through primary care referrals with specific concerns. Tracking those referrals and booking them quickly protects both the patient and the referring relationship.

Results from practices on Tely

Practices on Tely with both medical and elective patients have seen these results. Each card names its specialty.

Ophthalmology · Minnesota

A cataract & LASIK practice: 14× more clicks from Google

From 4,092 to 58,979 Google clicks a month between June 2025 and September 2026, measured in Google Search Console.

4,092Jun 202558,979Sep 202614×Growth
Read customer case

A cataract & LASIK practice: 3.2× more clicks from Google

Cataract & LASIK · Inland Empire, CA

6,313Dec 202519,951Sep 20263.2×Growth
Read customer case

An independent cardiology practice: 40× more clicks from Google

Cardiology · Miami

319Oct 202512,887Sep 202640×Growth
Read customer case

Read customers’ cases →

See where your practice is losing dermatology patients

1,513 practices checked in our latest benchmark

Your practice name Check my practice

Integrations & security

Books directly into your EHR.
Learns & improves
from outcomes.

  • HIPAA-compliant · BAA signed with every practice
  • AES-256 at rest · TLS 1.3 in transit
  • Role-based access · every action logged
Questions

Questions dermatology practice owners ask

What does dermatology marketing with Tely cover?

A new site with condition, treatment and provider pages, SEO for medical and cosmetic searches, Google Business Profile, ChatGPT visibility and ads. Then calls and chats are answered, insurance checked for medical visits, and both clinic and cosmetic appointments booked.

Do you do dermatology web design?

Yes. We build the site on our own stack, with online booking, fast pages and separate paths for medical and cosmetic visitors. It is usually live in about a week, and the site is yours.

Can cosmetic services get their own marketing?

Yes. Cosmetic treatments get their own pages, ads and follow-up schedule, while medical visits are routed by insurance and urgency.

How does the AI handle a worrying mole?

It never assesses symptoms. If a caller describes a changing, bleeding or new lesion, it books the earliest medical slot you allow and flags the call to your clinical team.

Can you help fill cancellations?

Yes. Patients on a waitlist get a text when a slot opens and can claim it with one reply, which shortens waits for new patients.

Do you work with multi-provider dermatology groups?

Yes. Each provider and location gets its own page and booking rules, so patients can choose a dermatologist, a PA or the first available.

Ready for more dermatology patients, booked?

A 15-minute call about your practice, your market and what we would do first.

Book a call

15 min · no commitment · HIPAA-compliant · works with your EHR

Book a call